Four years after the final edition of the BMW Asian Open, BMW continues its commitment to golf in China. Eckhard Wannieck, Head of Sponsoring, Cooperations and Product Placement at BMW says: „As the name indicates, the BMW Masters will play an important role in our global golf strategy and is the perfect addition to our worldwide commitment. We are delighted to be able to present our customers and spectators with the strongest field assembled at any professional golf tournament in Asia and golf of the highest standard – both from a sporting and spectator experience point of view. We observed the Asian golf market closely, in order to find the ideal opportunity to set a new course. With the BMW Masters in Shanghai, we have achieved an exclusive framework, which will allow BMW fans in Asia to experience the BMW brand on an emotional level.”
In 2012, the inaugural BMW Masters at Shanghai’s Lake Malaren Golf Club was won by Sweden’s Peter Hanson. The 37-year-old finish ahead of an exceptionally strong field with a score of -21. As such, Hanson becomes the first man to have his name engraved on the prestigious BMW Masters trophy. Northern Ireland’s Rory McIlroy finished runner-up on –20, ahead of world number three Luke Donald (-17) in third place. The quartet of Ryder Cup stars at the top of the leaderboard was completed by Ian Poulter (-16), whose round of 65 was the lowest of the final day.
The winner of the 2013 BMW Masters is Spain’s Gonzalo Fernández-Castaño. The man from Madrid carded a final round of 68 (-4) to triumph at the inaugural event on the European Tour’s new Final Series. The 33-year-old ended the prestigious tournament with a score of -11 (277 shots) – one ahead of his closest rivals Francesco Molinari (ITA, -10) and Thongchai Jaidee (THA, -10) who finished tied in the runner-up spot. Fernández-Castaño joins compatriot Miguel Angel Jiménez as one of just two players to have tasted success at three BMW events.
Germany’s Marcel Siem produced the shot of his life to claim victory in a three-man play-off against Alexander Levy (France) and Ross Fisher (England) at the 2014 BMW Masters. Siem, who started the day trailing Levy by five strokes, had a two-metre putt for victory in regulation play, but pushed the ball wide of the hole. Undeterred, he then compensated for his missed chance by spectacularly chipping in for a birdie at the first extra hole, the 18th, with his rivals on the green and waiting to putt. Neither player could match him.