The 270,000 spectators at the 2018 Ryder Cup experienced sheer driving pleasure and the unique atmosphere at Le Golf National during the 2018 Ryder Cup. A large BMW Lounge was open to all golf fans and offered an excellent view of the 7th hole. The BMW Experience allowed 500 guests to enjoy an exclusive programme with VIP hospitality tickets, accommodation in the Hilton Paris Opera, and the BMW Gala Night. José María Olazábal, captain of the legendary comeback victory by the Europeans at the 2012 Ryder Cup, gave guests some fascinating insights into what goes on behind the scenes and into the thoughts of a Ryder Cup captain. Furthermore, a host of BMW cars were on display around the course, including the BMW X2, BMW X4, BMW i8 Roadster, BMW 7 Series and BMW 8 Series.